It seems that when celebrities become ill, average people start writing wills.
When Prince Philip was hospitalised last year, there was a 131% increase in wills written.
And when Queen Elizabeth was hospitalised on October 22, there was a 23% increase.
Coupled with the fact that Gen Z saw a 21% increase in written wills in 2021, it's safe to say that being confronted by mortality gets people thinking about their own demise. More here: