A recent BBC report highlights that Elon Musk’s AI tool Grok, integrated with the social platform X, sparked major controversy after users were able to generate “undressed” or sexualised images of real people and children without consent. Following widespread backlash, X said it would stop allowing Grok to edit images of real people in that way in jurisdictions where it’s illegal.
For anyone working in professional services, particularly HR, legal, or leadership positions, this isn’t just a technology story. It’s a reminder that digital ethics, consent, and safeguarding can’t be an afterthought. As AI tools become more powerful and more accessible, organisations need to think proactively about how they govern and communicate their use, and how they protect people from harm, both online and offline.
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